- +40%
Increase in Website Traffic
Looking to enhance their online presence and boost their SEO performance, Avon enlisted the help of FIH Consultancy. Our team worked closely with this top-tier B2C brand to develop and implement a comprehensive online strategy, resulting in significant revenue growth.
About Avon Turkuaz Ltd.
Avon Turkuaz Ltd. is a leading medical tourism provider located in Turkey. They offer a wide range of medical services and procedures to international patients, with a focus on advanced medical technology, personalized care, and affordable treatment packages. Prior to partnering with FIH Consultancy, Avon Turkuaz lacked a strong online presence, hindering their ability to reach potential patients seeking medical tourism services in Turkey.
The challenge
Avon Turkuaz, a leading medical tourism provider in Turkey, sought to establish a strong online presence to attract international patients. Their existing website lacked visual appeal, user experience (UX), and a clear brand identity. Additionally, they required strategic marketing efforts to reach their target audience effectively.
Services Used:
STRENGTH IN NUMBERS
Business impact
Since partnering with FIH Consultancy, Avon has witnessed a significant surge in organic search traffic to their website, resulting in higher conversion rates and increased contact form submissions. By relying on our expertise and insights, Avon has been able to optimize their marketing spend and generate exceptional results. The outcomes of our partnership include:
40% Increase in Website Traffic
Within the first 3 months of launching the new website and PPC campaigns, Avon Turkuaz witnessed a 40% increase in website traffic. This indicates a significant improvement in online visibility and brand awareness.
25% Lead Generation Growth
The optimized website and targeted PPC campaigns have led to a 25% growth in qualified leads generated through online inquiries. This translates to more patient appointment requests and potential medical tourism business.
Improved Brand Recognition (Measurable after Social Media Implementation)
With the upcoming launch of social media management, we expect to see a measurable increase in brand recognition and patient engagement. This will further solidify Avon Turkuaz’s position as a trusted leader in Turkish medical tourism.
Organic transactions increased
Organic conversion rate improved
Increase new users from organic traffic
Esteemed digital marketing solutions
As part of our partnership, Avon Turkuaz has the advantage of having a dedicated FIH’s account manager who serves as the primary point of contact, working closely with our team of experts to ensure that the partnership yields the desired outcomes. Avon has expressed their satisfaction with our collaboration, saying:
“FIH Consultancy has been instrumental in transforming our online presence. The new website is visually appealing, informative, and easy to navigate. We’ve already seen a significant increase in website traffic and leads generated. We’re confident that with their ongoing marketing efforts, Avon Turkuaz will continue to attract patients seeking high-quality medical care in Turkey.” – [Mr. Sohail Kaini, CEO, Avon Turkuaz Ltd.]
- Brand Identity & Guidelines Development
- Website Development
- Search engine optimization (SEO)
- Pay-per-click (PPC) advertising
- Organic Social Media Management
+40 %
Increase in Website Traffic
25 %
Lead Generation Growth
131 %
Improved Brand Recognition
